Analyzing Alexa Stats to Increase Web Traffic by Tom Koh

Website owners need to understand the statistics of the traffic flowing into their websites. The potential cannot be fully realized if this important ingredient is missing. Alexa stats may prove to be that tool to help in that process. It is important for all website owners to understand how they can analyze Alexa stats to increase the amount of visitors that they see in a given period of time. Knowing what to read from these analytical statistics will help you to run a successful marketing blitz.

10 Ways to Secure Your Customer’s Satisfaction

As we all know customers are the core of any business in one way or the other. Without our customers, we would be nothing. So, it would be a wise decision to make sure all of our customers are properly taken care of and satisfied when they do business with us. Listed below are ten ways we can begin to secure our customers happiness and satisfaction.

What Is Search Engine Optimization

Search Engine Optimization is a process of choosing the most appropriate targeted keyword phrases related to your site and ensuring that this ranks your site highly in search engines so that when someone searches for specific phrases it returns your site on tops.

5 Simple Steps on how to get started with Coaching

To make massive income online from your coaching your main goal should be to help your clients to solve their problems. All you need to do is help them out and be reachable when they are in need. Give them one-on-one support and this will make sure that they are always motivated to stay subscribed to your coaching program. Honesty is the key to massive coaching success…

Renewable energy sources more imagined than real

We are often attracted to renewable sources as there seems an almost unlimited amount of potential energy available if only we can get our hands on it. We often we hear of proponents of renewable sources coming up with fantastic pools of resource at high efficiencies that we can access at no (apparent) cost.

The Keyword Density of Non-Sense – by DR. E. Garcia

On March 24 a FINDALL search in Google for keywords density optimization returned 240,000 documents. I found many of these documents belonging to search engine marketing and optimization (SEM, SEO) specialists. Some of them promote keyword density (KD) analysis tools while others talk about things like “right density weighting”, “excellent keyword density”, KD as a “concentration” or “strength” ratio and the like. Others even take KD for the weight of term i in document j, while others propose localized KD ranges for titles, descriptions, paragraphs, tables, links, urls, etc. One can even find some specialists going after the latest KD “trick” and claiming that optimizing KD values up to a certain range for a given search engine affects the way a search engine scores relevancy and ranks documents.

Facebook Pages vs. Profiles: Don’t Make the Wrong Choice if you are a business or church group

If you use a Profile to represent yourself as a professional associated with a business or organization, you’ve got no worries. (Unless you maintain a second Facebook Profile for your personal life – that’s against Facebook’s rules, too.)If you ARE using a Facebook Profile against their Terms of Use, however, here’s what you should do:

How to use Twitter effectively for Business: Tips and Tricks

Have you thought about using Twitter to market your business? Twitter is free, and available to small and large businesses. Here are some tips and tricks on using Twitter to promote your business. Here are four tips to use your Twitter account effectively.

The Consulting Process – How to Run an Assignment

The consulting process slides from my Kingston Course

SERVQUAL – measuring service quality

SERVQUAL (Service Quality) is a self-administered questionnaire designed to measure how customers view/judge service quality. Parasuraman et al (1994) defined service quality as the degree of discrepancy between customers’ normative expectations for the service and their perceptions of the service performance.
Parasuraman made the assumption that customers judge service quality by making a comparison between their expectation of the service that they should receive and their perceptions of the service that they actually receive.